MANIFESTO
AWOL CONCEPTS WIP* represents unfinished experimental ideas (openness and process)
AWOL CONCEPTS represents ideas being refined
AWOL represents an idea giving way to deviation
A* represents something found an idea executed (art direction, tangibility, primary
represents inspiration the North Star - a footnote to reality

ALLEGORY
A star steady in the sky
Thought it was the only light
Solitary in its glow

But then a fire cut the dark
Disrupting certainties
A glimmer of possibility

And so it took the chance
Ignited with an orange glow
Illuminating the unexplored

Charting its own course
Wayward seeking its own resolution
Propelled by a question
Shall we trust the unknown?

AWOL CONCEPTS WIP*

Contexts creating concepts
Concepts generating ideas
Ideas discovering tools
Tools shaping language

GOALS
To make a legacy in the culture of play by responding to the contemporary world in ways that are tacit, tactile and, tangible by these means adjectivizing AWOL to "AWOLIAN"

1 Year: Identity / Structure / Survival / Pitch decks
3 Years: Product Portfolio - extra circular School programmes - Gallery partnerships
5 Years: International Residencies + Saturday school

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10 Years: Blackmountain College Africa

WIP*
Sculptures of corporal punishment (sculpture)
Baby Shark (film)
60 years: Play Perseveres (architectural intervention)
Playtime clock (product)
Haptic Alphabet (product)
Plumbing (playscape)
LLM YOTO (product/programme)
Idents (graphics)

STRATEGY
SQUARE - TRIANGLE - CIRCLE - STAR

What are the limits of human faculty in various directions? By what diversity of means, in the differing types of human beings, may the faculties be stimulated to their best results?

Small product for a big market (cash cow)
Big product for small market (question mark) 7 level
Dog school trips/gallery programmes/workshop/playscapes
Star apparel/publishing